Coco Loco Chocolate
A packaging design exploration exercise.
The brief: Cocoloco is a small, start-up artisan chocolate company looking for design style for their first packaging range, to coincide with the launch of their delicious 'bean to bar' product range. It needs to be striking, modern and inspired by the countries that the cocoa originates from.
Strategy: I decided to play around the facial paintings and tribal masks of the top 3 cocoa producing countries, namely, Brazil, Ecuador and Ivory Coast.